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EU Considering Cigarette Logo Ban to Deter Smoking
This comes a day after Australia's highest court upheld a similar ban.
The Australian court dismissed a legal challenge to the government's ban, in a case filed by British American Tobacco, Britain's Imperial Tobacco, Philip Morris and Japan Tobacco.
The ruling means that starting in December, all cigarette packs sold in Australia will brandish plain olive packaging.
The EU will publish a draft revision to its 2001 Tobacco Products Directive in the autumn, and may introduce more stringent rules on packaging as well as extending legislation to newer tobacco products such as electronic cigarettes.